Google Garage on Wheels | Peatixtag:peatix.com,2011:12019-10-31T01:36:48+08:00PeatixACE EventsGoogle Garage on Wheelstag:peatix.com,2015:event-926502015-05-28T09:30:00SGT2015-05-28T09:30:00SGT
Dear Google friends!
Join us in Google’s Garage on wheels for a CSI:Lab to: Unleash your creativity, Google
style.
CSI:Lab offers participants an opportunity to learn how to tackle complex problems (aka
opportunities) and foster an innovation culture within their own start-up and organizations. As a
participant in the CSI:Lab, you'll get your creative juices flowing through a user-centered,
prototype-driven design process that will empower you to collaborate across disciplines and
tackle the world’s biggest challenges.
CSI:Lab will unleash your creativity and help you to:
● Find out what it takes to go from ill-defined problems to well-designed solutions
● Practice observation and interviewing techniques to generate user insights
● Use 10x thinking methods to develop ideas
● Prototype ideas rapidly
● Experiment to test and validate your prototypes / solutions
CSI:Lab is an action-packed, team-based workshop led by Dr. Frederik G. Pferdt
Whether you’re a CEO, team lead, user experience designer, engineer, entrepreneur or anything
in between, you’ll walk away with tangible solutions to real challenges. You'll also learn valuable
tools and techniques, as well as how to adopt a mindset that will help you to drive innovation in
your organization.
Dr. Frederik G. Pferdt is Google’s Head of
Innovation & Creativity Programs and lecturer at
Stanford University.
His passion is to develop the capacity to
innovate in everybody and believes creativity
exists in all of us.
He leads a talented team which helps Googlers
solve anything creatively and trains people on
how to build a better future through technology,
fast.
Frederik is co-founder of “The Garage”, Google’s hacker/designer/maker space and created the CSI:Lab
(Creative Skills for Innovation), which develops innovators and generates hundreds of new-to-the-world
ideas with teams from YouTube to Chrome, the Noogler team to Google [x]. As a Lecturer at Stanford’s
d.school, he feels lucky to empower students through user-centered, prototype-driven design so that they
can do cool things that matter in the world. He was nominated as a visiting scholar at the Center for
Design Research, Stanford University and research scholar at EdLab, Columbia University where he
researched the convergence of design, technology and education. As the founder of LearningDesign:Lab,
he ran award-winning design experiments for various groups -- from kindergartners, to teachers, to CEOs.
Frederik holds a Master of Science in Business and Human Resource Education from University of
Konstanz and a Doctorate in Learning Design & Technology from the University of Paderborn. His creative
views on innovation culture, leadership and future technology have earned him invitations to transform an
array of Fortune Global 500 organizations and were featured in FastCompany, Time Magazine, ARD TV,
Sueddeutsche Zeitung, Der Spiegel, Oggi, UK Telegraph, BBC Radio, El Mercurio, Hong Kong Economic
Times, Oriental Daily News.
He currently lives in Silicon Valley with his wife and two sons, and draws inspiration from his boys'
childish minds and playfulness.