How Human Is Your Brand? | Peatix tag:peatix.com,2011:1 2019-11-01T01:49:33+08:00 Peatix WeWork Southeast Asia How Human Is Your Brand? tag:peatix.com,2019:event-593625 2019-02-21T19:00:00SGT 2019-02-21T19:00:00SGT Humans are complicated. Customer engagement shouldn’t be.In today’s highly-connected world, we probably have more conversations through our mobile devices than we have face-to-face chats in a single day. Individuals and communities are becoming more confident of who they are and what they like. How do individuals and brands ensure that we are connecting intentionally with people who want to hear from us and know that we are building authentic relationships that form bonds for a lifetime?Join us to discover how the team behind Braze execute on their mission of humanising connections between brands and consumers and hear their story from starting out as “Appboy” to becoming a US$850M valuated company and growing globally across New York, London, San Francisco and Singapore. Brands that rely on Braze include ABC News, Microsoft, Deliveroo, Disney, Foodpanda and KFC.***About the SpeakersBen Glynn, Senior Director Braze APACBen has more than 10 years of experience providing solutions across mobile payments to marketing automation and has a wealth of digital marketing technology and knowledge of the APAC region. Prior to Braze held a strategic post at Emarsys Marketing Cloud.Chris Keightley, Regional Sales Manager APACChris has over 7 years experience in helping brands develop and execute their digital marketing strategies through SaaS. Chris joined Braze in January of 2016 as part of the initial team for Braze's London office, and more recently moved to Singapore to help launch Braze's APAC operations. About BrazeBraze (formerly Appboy) is a customer engagement platform that delivers messaging experiences across push, email, apps, and more. Braze is built specifically for today's mobile-first world and tomorrow's ambient computing future. Braze is set apart as the platform that allows for real-time and continuous data streaming, replacing decades-old databases that aren't built for today's on-demand, always-connected customer. With data, technology, and teams working together in unison, the Braze platform makes marketing more authentic, brands more human, and customers more satisfied with every experience. Braze is a venture-backed company with hundreds of employees. Offices are located in New York City, San Francisco, London, and Singapore. We've been recognized by Forbes Cloud100 at #85, ranked #225 on Inc.'s 500 Fastest Growing Private Companies, named a "Top 10 Upstart" by Business Insider, in addition to being #21 in the Deloitte Technology Fast 500 List. Learn more at Braze.com