AngelCentral Deep Dive Series: Understanding and Investing in Social Commerce Startups | Peatix tag:peatix.com,2011:1 2022-06-27T11:34:11+08:00 Peatix AngelCentral AngelCentral Deep Dive Series: Understanding and Investing in Social Commerce Startups tag:peatix.com,2022:event-3243150 2022-05-28T09:30:00SGT 2022-05-28T09:30:00SGT This will be a physical event. Zoom link will only be provided to overseas participants.Social media platforms have morphed into staging areas for commerce, market research, and web3 moonshots, influencer marketing has now mutated into lead-generation and fulfillment funnels. Work-from-Homes (WFH) and lockdowns have re-written the definition of both "social" and "commerce", the increased e-commerce basket size point to the entry of larger-ticket high involvement products and differentiated commerce models. In 2021, 90% of Instagram users followed one or more business accounts, and up to 44% of their users shop weekly through this platform using features like shopping tags and the Shop tab. The trend accelerated through the months of lockdown and self-isolation during the pandemic. A new future in e-commerce may have been rewritten.Hence, with this context, what is social commerce, live commerce, conversational commerce, token commerce, and not forgetting community group buys?   How are all these changing the role of affecting e-commerce?   As investors, what are the opportunities with these new 4Cs - commerce, community, conversation, and credit rolled into one?  Will this spell the end of physical shopping?   To explore this topic, we have Jeffrey Seah, founding partner at Asia Fund II Quest Ventures who has mentored and invested in numerous media, commerce, and Metaverse startups deriving from his data and ad tech background. With his MNC advertising executive background, Jeff will share with us his views of the MCM investment landscape. Joining the workshop panels are Ser En of Sendjoy and Wei Qing of Vybes, both founders in the MCM space.Trainer and Panelist: Jeffrey Seah, Partner, Venture Capital, Quest VenturesJeffrey Seah is a Partner at Quest Ventures, a leading venture fund for technology companies that have scalability and replicability in large internet communities.Prior to this, Jeffrey co-founded a transformation advisory partnership with services in go-to-market, corporate venture capital, digital transformation and corporate reorganization strategy & implementation for Asia-based MNCs.Before that, Jeffrey was CEO, Southeast Asia and Chair, Asia Digital Leadership Team of Starcom MediaVest Group (SMG) where he led it to become an established digital-driven business entity in Asia Pacific and beyond. Jeffrey’s mandate had oversight over the operations of the Starcom and MediaVest agency brands across Southeast Asia, encompassing offices in Indonesia, Malaysia, the Philippines, Vietnam, Thailand, Myanmar and Singapore. He also oversaw the Asia security-challenged markets of Pakistan, Nepal, Sri Lanka and other Middle East markets.Jeffrey serves as a board member at Assisi Hospice and Singapore Discovery Centre, and startups in the region.Jeffrey has a BBA from the National University of Singapore. He owns a working Apple IIe from his youth, and is an acknowledged Arsenal and Shakespeare fan. He considers his greatest achievement to be a doting father to his three children.Panelist: Low Ser En, COO & Co-Founder, SendjoySer En is a film producer and entrepreneur. She's the first Singaporean to win a BAFTA, for an animated short film "Poles Apart". In her 14 year career in the film industry, she has worked on movies, TV series, commercials, and Hollywood Visual Effects production. As a producer, her live-action and animated short films have been screened and won awards at over 100 international film festivals. She completed an MA in Producing at the National Film and Television School, and she was also conferred the Outstanding Young Alumni Award by Nanyang Technological University and was featured as Prestige's 40 under 40.Ser En is also the co-founder of Sendjoy (https://vulcanpost.com/709829/sendjoy-book-celebrity-video-messages-singapore/), a venture-funded marketplace platform that allows consumers to book creative video greetings from celebrities and content creators. At Sendjoy, Ser En and her co-founder worked with over 40 creators to launch Christmas and Valentine's Day NFT greeting cards, their first foray into the world of NFTs.They are going back to their filmmaking roots to launch Mecenia (mecenia.xyz), a Web3 film studio and DAO, looking into the development and exportation of IP products like anime and video games, based on existing NFT IPs.A passionate storyteller, she is concerned with social impact, building communities, and creating meaningful relationships through innovative ways, whether it's film, TV, or a tech product. She believes that the medium doesn't matter, the message does.Panelist: Wei Qing Jen, CEO & Founder, VybesWei Qing JEN is the founder and CEO of Vybes, the "Shopify for Influencers" that has been funded by top-tier venture capital funds such as Sequoia Surge and DSG Consumer Partners. Prior to her life as a serial entrepreneur and angel investor, Wei Qing was an Associate Director at Temasek in Beijing and a management consultant with McKinsey in New York, where she led investments in and advised many of the world's largest technology, media, and consumer companies.   Wei Qing also believes in giving back to the community. She is the Vice President of the Stanford Club of Singapore and a committee member of the Singapore Chinese Chamber of Commerce and Industry Career Women's Group. Wei Qing is a graduate of Stanford and Harvard Universities. Host and Moderator: Phey Teck Moh, Partner, AngelCentralPhey Teck Moh is a mentor and angel investor in the Singapore entrepreneur ecosystem. He co-founded AngelCentral, to build a community of angel investors; offering education workshops and curate startups for angel investments. At Entrepreneur First, Teck Moh is a mentor to extraordinary people to build amazing startups from scratch. Xpanasia is an advisory company specializing in Telecommunications and Information Technology companies in Asia Pacific.He had retired as Asia President, Motorola Solutions in May 2013. During his tenure, Motorola Solutions Asia Pacific grew to more than US$1B. Prior to Motorola, Phey was the President & Chief Executive Officer of Pacific Internet, a NASDAQ- listed Internet service provider in Asia Pacific. He started his career at IBM and moved to Compaq.About AngelCentralAngelCentral is the most active community of angel investors in Southeast Asia. We organize regular curated pitch sessions, angel education workshops, and provide syndication services.The idea for AngelCentral started in late 2016 as a community initiative by the Partners to share their personal experiences and lessons learned on angel investing. With the initial success and validation of their efforts in 2017, AngelCentral incorporated officially in February 2018 with the mission to build a community of effective angel investors in Southeast Asia. Since Inception, AngelCentral has trained >500 angels and our members have invested >S$20m into the startups.