All You Need to Know About Starting Your Own Drip Campaign | Peatixtag:peatix.com,2011:12021-11-15T09:03:04+08:00PeatixBFM Edge Education Sdn BhdAll You Need to Know About Starting Your Own Drip Campaign tag:peatix.com,2017:event-3007312017-10-05T09:30:00MYT2017-10-05T09:30:00MYTThe concept behind a drip campaign is simple – a series of marketing emails sent out automatically on schedule. To convert disengaged and annoyed users into customers, join us for a half day hands-on workshop with GetResponse. You will learn how to set up drip campaigns, how to make them work and integrate them in your marketing strategy, and the common misconceptions.SPEAKERMellissa Lee is the Head of Malaysia for GetResponse. She is experienced in building startups from ground-up in logistics, customer service, finance, marketing and strategy, having been part of the pioneer team for KFIT, ZALORA Malaysia, KakaoTalk Malaysia, and having built and exited her own startup, PerkPool. In a previous life, Lee was also a management consultant with experience in customer relationship management and talent management for multinational companies.GetResponse is a email marketing platform that operates globally with offices in Poland, the US, Canada, Malaysia, India and Russia and is supported by 300 passionate professionals. With more than 15 years of experience, they offer marketing automation, responsive email design, ready-to-use email templates, landing page creator, and statistical analysis tools.