Digital Marketing Professional Certification Program | Peatix tag:peatix.com,2011:1 2021-11-15T08:54:06+08:00 Peatix DMC Training Digital Marketing Professional Certification Program tag:peatix.com,2017:event-295634 2017-08-30T13:30:00MYT 2017-08-30T13:30:00MYT Are You Ready to Become a Highly Paid, In-Demand Digital Marketing Professional in 5 Weeks?The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up, and handle all things digital on your own? Then this bootcamp may be just what you need! Specifically created for students and professionals interested in gaining a deeper understanding of everything digital marketing can encompass.This activity-driven class will equip you with tips and strategies on how to devise your brand and commercialization strategy, what digital channels are available to you and how to use them, and how to track and analyze all of your marketing efforts with data-driven decisions. [FACT] Digital Marketing is the Future of the MarketingThere is no denying the fact that digital marketing is on the rise. Digital marketing has grown from a dubious trend to a significant influence in a comparatively short period of time.By now you’ve probably heard the hype – digital marketing skills are in serious demand and the digital skills gap is set to widen, the job market is booming (and quite frankly bursting at the seams) and brands are putting more of a focus on digital marketing than ever before. Bigger budgets, increased pay and more career choice are just some of the benefits digital marketing professionals can look forward to this year and beyond. Learn from the No.1 Digital Marketing Training Company in MalaysiaThis course breaks down digital strategy to its fundamental core: Why does my business exist and why do my customers care? Students will walk away with a holistic and actionable understanding of the current digital landscape to drive success and growth for their business.We use a structured program called RACE:R - ReachA - ActC - ConvertE - EngageThe 3 Big Benefits of Being a Digital Marketing ExpertGenerate More Leads For Your BusinessBecome an In-Demand ProfessionalGet Paid More Than Your PeersIntroducing DMC's Digital Marketing Professional Certification ProgramLesson 1 - Introduction to Digital MarketingSetting Your GoalsUnderstanding Your Customer's PersonaPlanning Your Digital Marketing CampaignHow To Retain and Automate The Sales Follow Up Using Email MarketingLesson 2 - Setting up Your Website (Part 1)What is WordpressSetting up Domain and HostingSetting up Your First Wordpress SiteCustomising the Basic LayoutLesson 3 - Setting up Your Website (Part 2)Setting up Theme on WordpressSetting up Landing PageLesson 4 - Search Engine OptimisationBasic of SEOHow to Identify Keywords that Has SearchesComparing Your CompetitionOnpage OptimizationOffpage OptimizationCompetition Analysis SoftwareLesson 5 - Social Media Marketing (Part 1)What is Facebook MarketingHow to Setup PageUnderstanding Types of Advertisement in FacebookLesson 6 - Social Media Marketing (Part 2)How to Set up Instagram AccountHow to Use Instagram as Marketing ToolSetting up Youtube ChannelHow to use Youtube Marketing to Generate LeadsLesson 7 - Social Media Marketing (Part 3)How to use LinkedIn for BusinessSetting up and Optimizing LinkedIn ProfileUnderstanding Types of Ads in LinkedInSetting up Your Twitter AccountLeveraging Twitter for Marketing PurposesLesson 8 - Affiliate MarketingIntroduction to Affiliate MarketingTypes of Affiliate Marketing AvailableHow to Earn Passive Income Through AffiliateLesson 9 - Landing Page OptimizationOptimizing Your Landing PageSetting up Your First Landing PageImportance of A/B TestingHow to Use Heatmap For Testing PurposeHow to use Google AnalyticsLesson 10 - Facebook AdvertisingBest Methods in Using FB Paid AdsSetting up and Optimizing a FB CampaignLesson 11 - Google AdvertisingUnderstanding the Type of Google Paid AdsSetting up Your Google Ads CampaignSetting up RemarketingLesson 12 - Linkedin & Youtube MarketingUnderstanding the Type of LinkedIn AdsSetting up Your First LinkedIn CampaignUnderstanding the Type of Youtube AdsSetting Up Your First Youtube CampaignLesson 13 - Content ManagementHow to Identify What Content for PersonasHow to Prepare Content in Different FormatsHow to Craft Content in WebsitesHow to Identify Viral ContentsLesson 14 - Video AnimationUsing Software to Create Professional VideosLesson 15 - E-Mail MarketingUnderstanding the Importance of Email MarketingHow to Craft Email for Higher InboxHow to Increase Open Rate of EmailHow to Set up an Email Campaign on AutopilotLesson 16 - Mobile MarketingUnderstanding the Importance of Mobile MarketingHow to Use Mobile Marketing to Generate More Leads & BrandingTypes of Mobile Advertising AvailableWhy Study Digital Marketing with DMC?We are one of the pioneers of digital marketing in Malaysia. We consulted and created digital marketing courses for universities and institutions.We teach only what works today. Our courses are all up-to-date and we only focus on strategies that work, not just theories.We have a wealth of practical experiences. We manage many big corporations and SME accounts in digital marketing helping them to generate leads and awareness.We simply care about you. We know how to make you comfortable and want to see you succeed in digital marketing.Who We Are?We have over 48 years of combined experience, we help organisations & individuals take advantage of the opportunities created from digital disruption. Our specialty is creating long-term digital academies to effect major change within large organisations. We use proprietary research techniques and our experience to identify your requirements and customise digital development programs. Our training philosophy is focused on highly practical knowledge that delegates can use straight away.Our Past Trainings