Email Marketing with MailChimp (SkillsFuture Approved)


Total training hours: 7.0 Hours | 9.00am to 5.00pm (Time Change)

Here's a short video on "behind the scenes" at our workshops :)

If you're feeling lost in email marketing, or not sure how you can start, our workshop is going to help you get things started on the RIGHT foot.

By the end of the 1-day course, the email marketer in you will be ignited!

By the end of the course, participants will be able to:

• Use MailChimp as an email marketing tool for their business

• Build an email database with MailChimp Forms

• Be a better email marketer with the MailChimp App - Resend Campaigns to subscribers who did not open (increasing your open rates by another 10% to 30%), send emails with personalised names, and more!

Why MailChimp?

MailChimp is FREE and allows email blast of 12,000 per month

What to expect during the workshop?

Hands-on workshop where participants design, create and develop an email marketing campaign to suit their marketing needs

Target Audience:

Business owners, sales and marketing professionals who want a boost their sales with email marketing

Course Outline:

a) Electronic Direct Mailers (EDMs) Component:
- Introduction to Email Marketing for businesses

- Case study: Good VS Bad EDMs
- Email Marketing on Local Email Client VS MailChimp
- Learn about content planning, and creating a beautiful and effective Email Marketing Campaign
- Brainstorm your Email Marketing Campaign content and consultation with Trainer

b) Developing your own EDM Campaign: (Hands-on activity)
- How to get database for your EDM Campaign?
- Automate Database Collection with MailChimp Forms
- Developing and Creating your own Email Marketing Campaign
- Designing your Email Marketing Campaign (Free design software)
- Learn about best practices of EDMs

c) Final Theory on Email Marketing:
- 5 ways to optimize your email campaigns for better results
- 7 simple ways to grow your email list
- Final Q&A with Trainer

P.S. Limited to 6 participants each workshop. Our classes tend so sell out due to limited spaces! Sign up early to avoid disappointment.

What you'll need to bring to class:

• Laptop & Charger

• Mouse & Mouse Pad

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

For Singaporeans above 25 years old:

• Workshop is SkillsFuture Approved and Claimable.

• No cash required. Select Ticket Type "$360 via Skills Future Credit" and we will send you payment instructions so you can pay us directly with your Skills Future Credits.

• Course code on Skills Future Directory: CRS-N-0035524

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

PIC Grant: 40% of course fee

For company sponsored individuals, your company can claim 40% of course fee (for training conducted by external vendor) from PIC if your company is eligible.

More about the PIC Grant: https://goo.gl/qlldQz

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

About the Trainer

Charmaine, is the Founder and Creative Director of Sky Digital Agency.

Being a web designer by training, she was intrigue by many things when she first started her agency back in 2010. From Facebook marketing to SEO & SEM, she has became a self-taught marketer and hands-on practitioner.

A hands-on marketer and practitioner who believes in learning a new skill everyday, challenging herself to explore and embrace technology. Always looking at resources available online, and sharing these findings with her participants and clients.

She is generous in dishing out tips and tricks especially in design and about the different digital marketing topics, Facebook, Email Marketing, SEO & SEM. She is also always excited to bounce ideas and brainstorm together with her participants during the workshop.

Charmaine makes learning interactive, candid and fun, helping learners to be excited about applying what they have learned in their work or business even after the workshop.

If you're looking to learn abundantly, and be able to use the internet as a marketing tool to help your business stand out in today's ever growing industry of using tech for marketing, you have to join Charmaine at the workshop.

She strongly believes that the training industry needs more workshops that are conducted in a small group setting of max. 6 participants. This is what she has set herself out to do, so as to ensure that every participant get the most out of each training with Sky Digital Agency.

Sky Digital Agency currently has 5 Workshops SkillsFuture Approved and Claimable.

Here are some generous workshop reviews our participants have left us on Facebook on how our workshops have helped them be a better marketer for their work, business, and startups:

More reviews of our workshop are also available on our Facebook Review Page

Take action today and not lose out in today's fast paced evolving technology tools available for businesses to leverage on for marketing.

Learn how you can start generating email leads who are interested in your products or services, and start nurturing them into customers!

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -


1. Who can i contact should i have questions?
You may e-mail us at workshops@skycrm.asia

2. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3 people to proceed with the class.

In the event that there are insufficient participants, we reserve the right to reschedule the class. Under such circumstances, we will inform you no later than 3 days before the event.

3. Where is the venue of the workshop?

6 Raffles Quay, #15-00, Singapore 048580
Nearest MRT: Raffles Place, take exit "i". The building 6 Raffles Quay is just beside Ascott at Raffles Place.

4. I'm driving, where can I park?
There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.

Charmaine conducting a 3 hour workshop on "Ways to Effectively Retain Learning Through Better Visual Presentations" with 40 training and educators at Life Long Learning Centre, under Institute of Adult Learning (IAL)

Would you like to create amazing visual presentations with your PowerPoint and Keynote Applications? Join us for our Infographics & Visual Content Marketing workshop, SkillsFuture Approved & Claimable. Alternatively, you can email us at workshops@skycrm.asia to enquire about our workshop schedules.

Corporate Training with 15 staff from Singapore University of Technology and Design. If your company or organization would like to engage us for an in-house corporate training for your staff or employees, do reach out to us at trainings@skycrm.asia

Pantry - 6 Raffles Quay - Sky Digital Agency

Don't you just love the pantry. Makes learning more fun when you have different hot drinks to keep you awake! We mean... to help you focus!

Tue Aug 22, 2017
9:00 AM - 5:00 PM SGT
Add to Calendar
6 Raffles Quay, #15-00, Singapore 048580
$360 via SkillsFuture Credits FULL
Regular Ticket SOLD OUT $378.00
Venue Address
6 Raffles Quay, #15-00, Singapore 048580 Singapore
From Raffles Place MRT, take exit "i" (same exit as Ascott Raffles Place)
Sky Digital Agency