How To Use Digital Marketing To Grow Your Business In 2017 | Peatixtag:peatix.com,2011:12021-11-15T08:34:47+08:00PeatixDigital MarketingHow To Use Digital Marketing To Grow Your Business In 2017tag:peatix.com,2017:event-2762082017-06-27T14:30:00MYT2017-06-27T14:30:00MYTWhy Your Business Need To Go Digital In 2017!The future scope of the digital marketing industry will be determined by ideas and developments that call for the seamless interworking of mediums. It’s that simple.Traditional marketing is dead. Well, that’d be a stretch. Traditional marketing is here to stay, but digital has changed the game. Marketing is evolving rapidly to incorporate both traditional and digital with integrated strategies. However, many brands have failed to incorporate digital into their communication mix.1.Most of your potential customers spend time onlineTwenty million Malaysians are on the internet, about two-thirds of the population, according to Internet World Stats.Malaysia ranked fourth-highest globally for the size of its 'digital native' population, which is defined as the percentage of youths aged 15 to 24 with at least five years of active internet use.2. It’s easier to get started with social media for businessIt’s important to ensure your presence across multiple channels, at least on LinkedIn, Google+, Twitter and Facebook besides your website (and blog). Also, one must maintain consistency in communication and align it to off-line communications.3. Because Digital Marketing Is More Cost-Effective than Traditional MarketingSmall businesses have very little resources and even capitalization. This is why Digital Marketing provides them with a better and much more cost-effective marketing channel that delivers results.This means that you can reach out to your potential customer with minimal cost!What Bill Gates Says About Business And The Real World:Learn The New And Different Digital Marketing Strategies To Grow Your BusinessThis program explores several aspects of new digital marketing environment, including topics such as search engine optimisation, social media optimisation and content management.When you complete the Digital Marketing Professional Bootcamp, you will have richer understanding of the foundations of new digital marketing landscape and acquire a new set of stories, concepts, and tools to drive success and growth for you business or career.We use a structured program called RACE:R - ReachA - ActC - ConvertE - EngageHERE'S A SNEAK PEEK OF WHAT YOU WILL LEARN IN THIS 5 WEEKS PROGRAM:Lesson 1 - Introduction to Digital MarketingSetting Your GoalsUnderstanding Your Customer's PersonaPlanning Your Digital Marketing CampaignHow To Retain and Automate The Sales Follow Up Using Email MarketingLesson 2 - Setting up Your Website (Part 1)What is WordpressSetting up Domain and HostingSetting up Your First Wordpress SiteCustomising the Basic LayoutLesson 3 - Setting up Your Website (Part 2)Setting up Theme on WordpressSetting up Landing PageLesson 4 - Search Engine OptimisationBasic of SEOHow to Identify Keywords that Has SearchesComparing Your CompetitionOnpage OptimizationOffpage OptimizationCompetition Analysis SoftwareLesson 5 - Social Media Marketing (Part 1)What is Facebook MarketingHow to Setup PageUnderstanding Types of Advertisement in FacebookLesson 6 - Social Media Marketing (Part 2)How to Set up Instagram AccountHow to Use Instagram as Marketing ToolSetting up Youtube ChannelHow to use Youtube Marketing to Generate LeadsLesson 7 - Social Media Marketing (Part 3)How to use LinkedIn for BusinessSetting up and Optimizing LinkedIn ProfileUnderstanding Types of Ads in LinkedInSetting up Your Twitter AccountLeveraging Twitter for Marketing PurposesLesson 8 - Affiliate MarketingIntroduction to Affiliate MarketingTypes of Affiliate Marketing AvailableHow to Earn Passive Income Through AffiliateLesson 9 - Landing Page OptimizationOptimizing Your Landing PageSetting up Your First Landing PageImportance of A/B TestingHow to Use Heatmap For Testing PurposeHow to use Google AnalyticsLesson 10 - Facebook AdvertisingBest Methods in Using FB Paid AdsSetting up and Optimizing a FB CampaignLesson 11 - Google AdvertisingUnderstanding the Type of Google Paid AdsSetting up Your Google Ads CampaignSetting up RemarketingLesson 12 - Linkedin & Youtube MarketingUnderstanding the Type of LinkedIn AdsSetting up Your First LinkedIn CampaignUnderstanding the Type of Youtube AdsSetting Up Your First Youtube CampaignLesson 13 - Content ManagementHow to Identify What Content for PersonasHow to Prepare Content in Different FormatsHow to Craft Content in WebsitesHow to Identify Viral ContentsLesson 14 - Video AnimationUsing Software to Create Professional VideosLesson 15 - E-Mail MarketingUnderstanding the Importance of Email MarketingHow to Craft Email for Higher InboxHow to Increase Open Rate of EmailHow to Set up an Email Campaign on AutopilotLesson 16 - Mobile MarketingUnderstanding the Importance of Mobile MarketingHow to Use Mobile Marketing to Generate More Leads & BrandingTypes of Mobile Advertising AvailableWhy Study Digital Marketing with Us?1.We are one of the pioneers of digital marketing in Malaysia. We consulted and created digital marketing courses for universities and institutions.2.We teach only what works today. Our courses are all up-to-date and we only focus on strategies that work, not just theories.3.We have a wealth of practical experiences. We manage many big corporations and SME accounts in digital marketing helping them to generate leads and awareness.4.We simply care about you. We know how to make you comfortable and want to see you succeed in digital marketing.Our Previous Training