Digital Marketing 101 Master Class (13 & 20 Sep, 2016) | Peatixtag:peatix.com,2011:12021-11-15T08:07:46+08:00PeatixPropertyGuru Pte LtdDigital Marketing 101 Master Class (13 & 20 Sep, 2016)tag:peatix.com,2016:event-1888482016-09-13T10:00:00SGT2016-09-13T10:00:00SGT- For Real Estate Agents Only -Bring
along your laptop and learn about digital marketing with guided exercises!
Expect to acquire knowledge on search engine optimisation, web user
experience design, social media and content marketing, in turn integrate them
into your marketing activities to boost effectiveness, in this 2-Day class – a partnership
with U Associate, an NTUC initiative.
Case studies with reference to
the real estate industry and guided exercises will be used to help you
understand the subject better and apply the best practices in real life.What you’ll learn:Overview of digital marketing and its ecosystemUnderstand importance of search marketing and how search engine
optimisation (SEO) works, learn how to perform online keywords research and formulate
seed listsLearn about and get hands-on on web user experience (UX) design and its
cycle concept – Learn, Build, MeasureGain understanding of social media landscape, how to use social media
(Facebook and Instagram) to differentiate yourself, and leverage on
content marketing to attract / engage your followersWho should attend:
Real estate salesperson who has limited knowledge
in digital marketing for brand building, leads generation and property sales.What you need to bring:Your laptop (with charger), mouse and a Facebook account.Updatestag:peatix.com,2016-08-03 07:18:412016-08-03 07:18:41The event description was updated. Diff#183947