Successful Strategies for Social Media Managers | Peatixtag:peatix.com,2011:12016-07-09T17:09:38+08:00PeatixEthel OngSuccessful Strategies for Social Media Managerstag:peatix.com,2016:event-1799392016-07-09T10:00:00HKT2016-07-09T10:00:00HKTAbout This WorkshopLearn what it takes from a day-to-day standpoint of what it means to be a successful Social Media Manager. Explore trending topics, learn the ins and outs of creating and managing social content on various platforms, and learn how to analyse your results into meaningful discoveries and explanations for bettering your business.TakeawaysUnderstand your social media landscape & recent trendsDefine and understand your customer audience betterLearn to set goals and KPIsLearn how to create and manage a detailed content planDiscover techniques and learn digital tools to create better content for Facebook, Instagram, Snapchat & WeChatUnderstand and create Social Media ads on Facebook, Instagram, Twitter, and LinkedInUnderstand techniques to use in Influencer MarketingLearn how to analyse your social media performance and review your KPIsAbout the InstructorAdriana LicaDigital Marketing Manager, Swire PropertiesCurrently as a Digital Marketing Manager for Swire Properties and previously Head of Design at Lowe Profero, Adriana focuses on Digital Strategy, Creative Direction and Experience Design. Based in Hong Kong and having worked previously in Auckland, Beijing and Singapore, she has developed marketing campaigns and digital product launches for such clients as Apple, Diageo, DFS, Millennium Hotels, Lexus, Lufthansa and many more.She is also the founder of Goodwill Collective - a startup comprised of volunteer designers and developers offering free digital services to local and international non-profits.About the Organizer: General Assembly General Assembly transforms thinkers into creators through education and opportunities in technology, business, and design.(Spotted an error in this listing? Click on “Contact” at the right side of the page to let us know)