Digital Marketing Free Course | Peatixtag:peatix.com,2011:12019-11-02T10:20:44+08:00PeatixWACA SGDigital Marketing Free Coursetag:peatix.com,2016:event-1789702016-07-05T19:00:00SGT2016-07-05T19:00:00SGTThis free course is designed to impact the way you think about using data to guide better business decisions.
The focus this course is
business optimization. In this course you will learn how to use data
from a 360 degree perspective to achieve better business results. You
will learn how to analyze a business from a strategic viewpoint, how to
understand customer behavior as they journey from being a prospective
customer to being an actual customer, how to calculate ad spend based on
a sales goal and concepts such as KPIs and setting an Hypothesis.
The course will introduce frameworks and ideas that provide insights into a spectrum of real world business challenges.