Social Media Workshop: Trends, Engagement, Strategies & Analytics
Social Media Workshop
Trends I Engagement I Strategies I Analytics
The importance of Social Media in today’s world cannot be overemphasized. It has proved to be an effective tool in aiding communication, connecting communities, and democratizing information.
This workshop aims to empower individuals, enterprises and organizations within the for-profit and not-for-profit sectors with resources and tools to enable them come up with holistic social strategies to grow their brands.
You will be provided with information to enable you understand reasons content get shared across your online communities, identify where your audience and consumers reside within the social ecosystem, carefully craft and position your messages, engage with your audience for more impact and develop thought leadership.
Content of the Workshop:
- The 4 C’s & 5 W’s of Social Media Engagement.
- Content Development, Scheduling & Tools.
- The Psychology of Sharing.
- Multi-channel & Agile / Lean Thinking in Social Media.
- Social Media Marketing, Management & Analytics.