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Building a Database

Description

We’ve spoken at length about how to engage and nurture a database of prospects to turn them into customers … but how do you get started with building a database in the first place?

This month, GetResponse is partnering with digital agency Naga DDB Tribal to answer all your questions about building a database and generating leads using digital marketing platforms such as Google and Facebook.

You will learn:

  • What are the basic digital marketing platforms every marketer should use.
  • How an integrated digital marketing campaign works across different platforms.
  • Linking your lead generation activities to email marketing.

About the Speakers:

Nik Radzi, Director of Creative and Technology, Naga DDB Tribal

Nik has over 20 years of working experience, wearing multiple hats such as a Creative Director, Tech Consultant, Digital Marketer, Front End Designer, Head of Marketing, Art Director, Painter and Father of 5. There's art, there's science, and then there's Nik, always trying to wedge himself in between. Nik is passionate about communications, and fusing innovative technology with forward-thinking creative strategy to create stories that make the desired human connection.

Mellissa Lee, Head of Malaysia, GetResponse

Mellissa is currently the Head of GetResponse Malaysia, an email marketing and marketing automation SaaS platform for small and large businesses. Mellissa is very well versed in utilizing different platforms and tools to strategize, plan and execute high impact, scalable, ROI-driven digital campaigns and communications for audiences throughout Asia Pacific, through her previous experiences as the GM of Marketing for KFIT, Country Manager of KakaoTalk Malaysia, and VP of Operations at Rocket Internet Malaysia.


Date: Thursday, 5 July 2017
Time: 10am - 12.30pm
Venue: Atas59, 1st Floor, 59 Jalan Bangkung, Bangsar
Registration Fee: RM20 inclusive of free flow drinks and nasi lemak


Due to limited space at the venue, we are limiting this event to 50 participants only.

Wed Jul 5, 2017
10:00 AM - 12:30 PM MYT
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Venue
Tickets
Standard (free drinks + breakfast) SOLD OUT RM20.00
Venue Address
Atas 59, 1st Floor, 59 Jalan Bangkung, 59100 Bangsar Malaysia
Organizer
Email Marketing and Marketing Automation
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