You are looking at the older event information at Mar 30, 2017, 11:21:39 AM.
Back to event page
Changes made to event description

Eminence Events presents Singapore’s first Augmented Reality and Experiential EventsMasterclass. This masterclass will showcase an international array of experiential event marketing campaigns and event activations for consumer brands.

Full of marketing insights for brand owners, this masterclass will also give you a hands-on session to try out the latest and most cutting-edge VR (Virtual Reality) technology.


What you will learn:

• How experiential changes marketing campaigns around the world

• Different uses of experiential marketing and tactics

• How to integrate experiential as part of your marketing mix

• How to plan and execute a truly great activation

• Marketing ROI and what it means for your brand


Never before in Singapore

This full day masterclass allows participants to get up close and personal with great marketing and event ideas by leading global brands. It also gives you the chance to experience the power of Virtual that will blow your mind.

For one day only, get firsthand knowledge and experience it for yourselves what the next wave of brand activations in Asia will be like.


Topics will cover:

  • Experiential strategies and techniques
  • Fundamentals of successful brand activation campaigns
  • What is true experiential
  • Available Virtual Reality tools and technologies
  • Putting together your own experiential campaign: processes, costs, timelines
  • Measurement matrices to calculate ROI
  • Evaluation and analyses
  • New strategies to derive more from your marketing spend


Date: 19 April 2017, Wednesday

Time: 10am to 5pm

Venue: Novotel Hotel


Price:

  • $980 per person (after PIC: $588 per person).
  • Early birds: $780 per person (register before 31 March 2017). After PIC: $468 per person.
  • Group discount: 10% off for groups of 3 -5, 15% off for 6-10, 20% off for 11 or more.


Lunch and 2 tea breaks included, technology trial sets, notes, personal AR (Augmented Reality) headgear (complimentary).



Buy Tickets Now!

Limited seating.


Terms and Conditions

- Tickets sold are non-refundable.

- Should the class be cancelled by the organiser due to unforeseen circumstances, a full refund will be made to participants.

- There will be no ticket sales at the door. All participants must pre-register before attending the Masterclass. Registrations will close on 18 April 2017, 2359.