Are you seeking a new direction? You have a great business idea but you aren't getting enough traffic or enough conversions? Seeking a career change and want to get into the field of Digital Marketing? No prior experience is required to take this seminar.
For a limited time we are offering our most popular instructor led class - Web Analytics for Digital Marketing for only PHP 1990 (Normal Price PHP 9965). This class has benefited more than 18,000+ consultants in Japan. In the APAC region we have conducted training at SMU University in Singapore and HELP University in Malaysia.
Some feedback from one of our clients:
Tsuruki Yasushi - NTT Resonant Inc
"There was a service where core members in consulting roles implemented A/B testing and together with the Senior Web Analyst's consulting methods, greatly improved results of the pages. The service conversion rate was improved by more than 10% as a result. The bounce rate of the landing page was also reduced by many percentage points because of optimization."
What You'll Learn In 1 Day:
1.What is Web Analytics?-The role of the web in today’s society and the significance of Web Analytics
2.Business Analysis- Analyze businesses by utilizing proven frameworks
3.KPI and Planning – How to set intermediate targets that leads to the achievement of final goals
4.Designing a blueprint for Web Analysis – Tools and techniques necessary for web analysis and how to report analysis results
5.Analyzing Trends – How to grasp overall trends from key indicators such as users, page views, sessions, session duration and conversions
6.Analyzing Referrers- How to analyze each type of referrer including paid media which is becoming increasingly important
7.Content Analysis – Reducing Bounce rate and exit rate, reasons why users leave the a site, and how to improve a particular page or site
8.Proposals and Reports-Creating easy to understand proposals and reports.