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*Note: This is a 2-part event - both venues are just 5-mins apart by foot.


Find something that makes you happy - whether it is riding your feet out to the strong beats of music in a dark cave, breaking a sweat while shaking your booty, or slowing down and appreciating your bodies & the importance of self-love.


Hong Kong is a Busy & Bustling city.

Find that (little) 'me-time' for yourself to be better.

Feel good over an afternoon of Fitness, Food & Wellness, Workshop and more on 11 March 2017 (Saturday) in Hong Kong. Meet like-minded Busy Women and let's talk, share & inspire one another. We want you to live, feel and be better.


Support Your Local #NuConnective. Receive free Curated Goodie Bags, Sample and Refuel with Healthy Eats by Women-led small businesses / brands in the Health, Fitness & Wellness space, as well as network with Health & Fitness bloggers / influencers.



Hong Kong, 11th March 2017 (Saturday)


Event Format:


Part I - #feelgoodHK Marathon: ENDORPHINS @ XYZ Central
Venue: XYZ Central, 2/F New World Tower 2, 18 Queen's Road Central

1:00pm - Registration starts & Networking
2:00pm - 2:45pm - Ride with Ada Cheung (XYZ, Community Ambassador with The Busy Woman Project)
2:45pm - 3:30pm - Refuel & Mingle

Part II – #feelgoodHK Marathon: SEROTONIN @ The Hive Central

Venue: The Hive Central, 14/F Manning House, 38-48 Queen’s Road Central

3:00pm - Registration starts & Networking
4:00pm - 4:40pm - I AM Movement with Siobhan Dumigan (I AM, Community Ambassador with The Busy Woman Project)
4:40pm - 5:15pm - Making Brekkie Great Again
5:15pm onwards - Refuel & Mingle

All inclusive in the entry price


Plus get your fix & receive goodies from GuavaPass, FITYO protein frozen yogurt, PÜRA VÏDA overnight oats, QUO probiotic kefir, Rude Health, and more!

Venue: The Hive Central, 14/F Manning House, 38-48 Queen’s Road Central

3:00pm - Registration starts & Networking
4:00pm - 4:40pm - I AM Movement with Siobhan Dumigan (I AM, Community Ambassador with The Busy Woman Project)
4:40pm - 5:15pm - Making Brekkie Great Again
5:15pm onwards - Refuel & Mingle

All inclusive in the entry price


Plus get your fix & receive goodies from GuavaPass, FITYO protein frozen yogurt, PÜRA VÏDA overnight oats, QUO probiotic kefir, Rude Health, and more!


More details to come soon...


[Enter Promo Code: 'SWEATBUDDY' when you get 2 or more tickets to SEROTONIN @ HK$80 each, U.P. HK$120]

ENDORPHINS: Ride
an Indoor Cycling ride by Ada Cheung

For this edition, we’ve partnered up with XYZ – Hong Kong's premier indoor cycling studio. Escape the intensity of day-to-day life, indulge in good beats, as you ride into a super-human trance - release, recharge, regroup and regain control.

Join XYZ Instructor & The Busy Woman Project Community Ambassador, Ada Cheung. Be charmed by this lady as she takes you through a sassy, sexy and high-powered spin class to the beats of females who SLAY - think Beyonce, Icona Pop and Rihanna!

Get that endorphin rush post workout, replenish with healthy eats, meet amazing ladies & FEEL GOOD.

SEROTONIN: I AM Movement
a Movement class by Siobhan Dumigan

YOU are beautiful, the way you move is beautiful. Let's celebrate our diversity in movement.

Feel free in your bodies, own your bodies, love the way you feel moving in your bodies, love your bodies. These are all steps towards self-love.

We want each & every one of you in the class to feel supported and loved. No matter where you are in your journeys, there is a support system for YOU and today it's with The Busy Woman Project.

This class is suitable for all. You will learn how to express yourself through movement and learn there is no wrong way to move or express.

SEROTONIN: Making Brekkie Great Again
a Smoothie Bowl Parfait Workshop by Healthy Lifestyle Blogger

Breakfast bowls that taste and look yummylicious ? Yes please!

Learn how to make your own nourishing and delicious breakfast delights, plus hear tips on amazing food styling & photography...and Make Brekkie (+ mornings) Great Again!

We all know how it's important to fuel our bodies with wholesome, clean food. Pick up some pre/post workout nutrition tips - yes, self-care is essential despite your busy schedules!

Be equipped with valuable knowledge and try prepping your own insta-worthy breakfast! Is that something that makes you feel good?

[Enter Promo Code: 'SWEATBUDDY' when you get 2 or more tickets to SEROTONIN @ HK$80 each, U.P. HK$120]

ENDORPHINS: Ride
an Indoor Cycling ride by Ada Cheung

For this edition, we’ve partnered up with XYZ – Hong Kong's premier indoor cycling studio. Escape the intensity of day-to-day life, indulge in good beats, as you ride into a super-human trance - release, recharge, regroup and regain control.

Join XYZ Instructor & The Busy Woman Project Community Ambassador, Ada Cheung. Be charmed by this lady as she takes you through a sassy, sexy and high-powered spin class to the beats of females who SLAY - think Beyonce, Icona Pop and Rihanna!

Get that endorphin rush post workout, replenish with healthy eats, meet amazing ladies & FEEL GOOD.

SEROTONIN: I AM Movement
a Movement class by Siobhan Dumigan

YOU are beautiful, the way you move is beautiful. Let's celebrate our diversity in movement.

Feel free in your bodies, own your bodies, love the way you feel moving in your bodies, love your bodies. These are all steps towards self-love.

We want each & every one of you in the class to feel supported and loved. No matter where you are in your journeys, there is a support system for YOU and today it's with The Busy Woman Project.

This class is suitable for all. You will learn how to express yourself through movement and learn there is no wrong way to move or express.

SEROTONIN: Making Brekkie Great Again
a Smoothie Bowl Parfait Workshop by Healthy Lifestyle Blogger

Breakfast bowls that taste and look yummylicious ? Yes please!

Learn how to make your own nourishing and delicious breakfast delights, plus hear tips on amazing food styling & photography...and Make Brekkie (+ mornings) Great Again!

We all know how it's important to fuel our bodies with wholesome, clean food. Yes, self-care is essential despite your busy schedules!

Be equipped with valuable knowledge and try prepping your own insta-worthy breakfast! Is that something that makes you feel good?


For more details, please visit: thebusywomanproject.com/feelgoodHK2017

Should you have any questions, please feel free to contact us at ladies@thebusywomanproject.com


++++++++++++++++++++++++++++++++++++++++++++
About The Busy Woman Project:

We connect, inform and support Busy Women living in Asia to live, feel and be better.

In today’s society, women are juggling multiple roles, both professionally and at home - entrepreneur, partner, student, mom, working professional, wife, friend, frequent traveller and so on (I am sure you are a very Busy Woman too!).

With so much on our plates, there are times when things can be alittle overwhelming, times when we strive to find that ‘balance’, times when we wished we had more support or someone to look up to….

We created this initiative for these very reasons - to provide the support & structure to our Busy Women community, as well as to Women-led small businesses / individuals in the Health, Boutique Fitness & Wellness industry in Asia - both existing & aspiring (whether you are a boutique fitness studio owner, personal trainer, influencer / blogger, etc). We want women to live, feel and be better.

We hope to achieve our objective and reach out to more Busy Women through multiple touchpoints including content on Boutique Fitness, Healthy Eats, inspirational Busy Women stories, as well as on-the-ground events.

Since the launch of the initiative in October 2016, The Busy Woman Project community has held SOLD OUT events in Bangkok, Singapore and Shanghai. We also have Community Ambassadors who are based in China, Hong Kong, Indonesia, Malaysia, Singapore and Thailand that help connect and support the community locally.

About XYZ:

XYZ is Hong Kong's premier indoor cycling studio by Belinda Koo, with locations in both Central and Causeway Bay.

XYZ is a hidden cave designed to escape the intensity of day-to-day life, where you can reset your compass, engage with your sense of purpose and learn all there is to know about your true self.

About Ada Cheung:

Ada is an indoor cycling instructor at XYZ and is pursuing a Masters in Social Work at The University of Hong Kong concurrently. Ada is also a Community Ambassador with The Busy Woman Project. She spends her time conquering all her professional and academic pursuits, whilst nurturing her body, mind and soul with journaling, yoga and meditation.

Ada wants to impact the women of the community by urging them to reach a deep level of self awareness and self love. When you know yourself intimately, you will discover the extent of your power and impact!

About The Hive Central:

The Hive Central is designed to be a beautiful coworking space for fintech start ups, creative entrepreneurs, consultants and specialised freelancers. The space has an open plan workspace with hotdesks, dedicated workstations, stylish private offices and a huge outdoor shaded terrace

Located in the heart of Central, the Hive Central is incredibly conveniently located for all those with a need to be based in the heart of Hong Kong.

About Siobhan Dumigan:

Born and raised in Hong Kong and of a mixed Irish and Chinese ancestry, Siobhan Maire Dumigan grew up with a strong background in ballet and contemporary dance. Following her passion, she pursued a Bachelor of Fine Arts in Dance at the Queensland University of Technology.

Siobhan's athleticism is also evident in her professional certification in Pilates, group fitness, personal training, rebounding, Crossfit and Yoga. She was also featured in Omberry's Living Aesthetics Wear campaign.

Being one of the first performers since the beginning of I AM, her growth has led her to her current position as I AM's Artistic Director in Hong Kong.

I AM is the brainchild of American Director and performer Kate March. The passionate and powerful all female collective is based in Hong Kong and New York City. With a growing team of talented artists and visionaries, I AM continues to inspire international audiences with imaginative dining and conceptual fashion experiences using dance and live art as a foundation.

Photo credits (HK skyline): Shriya Sacheti

For more details, please visit: thebusywomanproject.com/feelgoodHK2017

Should you have any questions, please feel free to contact us at ladies@thebusywomanproject.com


++++++++++++++++++++++++++++++++++++++++++++
About The Busy Woman Project:

We connect, inform and support Busy Women living in Asia to live, feel and be better.

In today’s society, women are juggling multiple roles, both professionally and at home - entrepreneur, partner, student, mom, working professional, wife, friend, frequent traveller and so on (I am sure you are a very Busy Woman too!).

With so much on our plates, there are times when things can be alittle overwhelming, times when we strive to find that ‘balance’, times when we wished we had more support or someone to look up to….

We created this initiative for these very reasons - to provide the support & structure to our Busy Women community, as well as to Women-led small businesses / individuals in the Health, Boutique Fitness & Wellness industry in Asia - both existing & aspiring (whether you are a boutique fitness studio owner, personal trainer, influencer / blogger, etc). We want women to live, feel and be better.

We hope to achieve our objective and reach out to more Busy Women through multiple touchpoints including content on Boutique Fitness, Healthy Eats, inspirational Busy Women stories, as well as on-the-ground events.

Since the launch of the initiative in October 2016, The Busy Woman Project community has held SOLD OUT events in Bangkok, Singapore and Shanghai. We also have Community Ambassadors who are based in China, Hong Kong, Indonesia, Malaysia, Singapore and Thailand that help connect and support the community locally.

About XYZ:

XYZ is Hong Kong's premier indoor cycling studio by Belinda Koo, with locations in both Central and Causeway Bay.

XYZ is a hidden cave designed to escape the intensity of day-to-day life, where you can reset your compass, engage with your sense of purpose and learn all there is to know about your true self.

About Ada Cheung:

Ada is an indoor cycling instructor at XYZ and is pursuing a Masters in Social Work at The University of Hong Kong concurrently. Ada is also a Community Ambassador with The Busy Woman Project. She spends her time conquering all her professional and academic pursuits, whilst nurturing her body, mind and soul with journaling, yoga and meditation.

Ada wants to impact the women of the community by urging them to reach a deep level of self awareness and self love. When you know yourself intimately, you will discover the extent of your power and impact!

About The Hive Central:

The Hive Central is designed to be a beautiful coworking space for fintech start ups, creative entrepreneurs, consultants and specialised freelancers. The space has an open plan workspace with hotdesks, dedicated workstations, stylish private offices and a huge outdoor shaded terrace

Located in the heart of Central, the Hive Central is incredibly conveniently located for all those with a need to be based in the heart of Hong Kong.

About Siobhan Dumigan:

Born and raised in Hong Kong and of a mixed Irish and Chinese ancestry, Siobhan Maire Dumigan grew up with a strong background in ballet and contemporary dance. Following her passion, she pursued a Bachelor of Fine Arts in Dance at the Queensland University of Technology.

Siobhan's athleticism is also evident in her professional certification in Pilates, group fitness, personal training, rebounding, Crossfit and Yoga. She was also featured in Omberry's Living Aesthetics Wear campaign.

Being one of the first performers since the beginning of I AM, her growth has led her to her current position as I AM's Artistic Director in Hong Kong.

I AM is the brainchild of American Director and performer Kate March. The passionate and powerful all female collective is based in Hong Kong and New York City. With a growing team of talented artists and visionaries, I AM continues to inspire international audiences with imaginative dining and conceptual fashion experiences using dance and live art as a foundation.

Photo credits (HK skyline): Shriya Sacheti