The Future of Marketing : How to Thrive in a Digital World


About This Event

For decades, the marketing strategies of many companies have revolved around tried-and-true elements such as obtaining referrals, making the most of an office's physical location, and promoting practitioners' skills through community involvement. The internet era is changing that marketing paradigm—and quickly. Many firms will have to rethink their strategy and place more emphasis on digital techniques such as social media, content marketing, and online video. Learn from our panel of digital experts how they have managed to successfully navigate their way through the new digital realms, and what they see in store for the future.

Prereqs & Preparation

An open mind and a passion to learn!

About the Panelists

Oscar Venhuis; Digital Marketing Specialist

Richard Santoro; Director, Digital Sales & Marketing APAC & EMEA, Wall Street Journal & Barron's

Preeti Kumar; Digital Marketing Consultant and Co-founder, Amplify Digital

Nellie Chan; Chair, Marketing for Good Sub-Committee, The Marketing Society

Alice Li; Director of Marketing and Communications, Microsoft Hong Kong

(This event is organized by General Assembly Hong Kong in partnership with The Australian Chamber of Commerce Hong Kong and Macau, Microsoft Hong Kong, Amplify Digital, Metta, Lamplight Analytics

Spotted an error in this listing? Click on “Contact” at the right side of the page to let us know)

Thu Aug 11, 2016
7:00 PM - 9:00 PM HKT
Add to Calendar
Venue Address
21/F, California Tower 30-32 D’Aguilar Street, Central, Hong Kong Central Hong Kong