The Future of Marketing : How to Thrive in a Digital World
About This Event
For decades, the marketing strategies of many companies have revolved
around tried-and-true elements such as obtaining referrals, making the
most of an office's physical location, and promoting practitioners'
skills through community involvement. The internet era is changing that
marketing paradigm—and quickly. Many firms will have to rethink their
strategy and place more emphasis on digital techniques such as social
media, content marketing, and online video.
Learn from our panel of digital experts how they have managed to
successfully navigate their way through the new digital realms, and what
they see in store for the future.
Prereqs & Preparation
An open mind and a passion to learn!
About the Panelists
Oscar Venhuis; Digital Marketing Specialist
Richard Santoro; Director, Digital Sales & Marketing APAC & EMEA, Wall Street Journal & Barron's
Preeti Kumar; Digital Marketing Consultant and Co-founder, Amplify Digital
Nellie Chan; Chair, Marketing for Good Sub-Committee, The Marketing Society
Alice Li; Director of Marketing and Communications, Microsoft Hong Kong
(This event is organized by General Assembly Hong Kong in partnership with
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