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Growth Hacking Malaysia: Demystifying Product Management [Training]

Description

- T H E T R A I N I N G -


Product management is a relatively new function that emerged out of Silicon Valley and has become popular across the globe.


It is the process of conceiving, planning, developing, testing, launching, delivering and withdrawing products in the market. And product managers are often refered to as "mini-CEOs" as they are heads of their products.


This workshop will help you to understand the role and importance of product management as a function, and the different techniques in delivering value as a Product Manager.


Topics that will be covered:

  • Product Management (what is it and why is it necessary)

  • Data-driven Product Management: Techniques and Case Studies

  • User feedback & how to pivot your product

  • UX/UI: Tools and Techniques

  • A/B Testing

  • The Product Manager's Toolset

  • A Day In The Life of a Product Manager



- T H E T R A I N E R -


Olha Yohansen-Veselova - Product Manager at KFit

Olha loves data! As a Product Manager at KFit, she is growing the product (both web and app) by data-driven decisions, split-tests and conversion optimisation. She also focuses on customer acquisition, optimising signup, improving on-boarding flow and decreasing churn.

Prior to KFit, Olha was a Product Manager at Mindvalley where she tripled growth in revenue for the Mindvalley Academy.



- T H E P R O G R A M -

6:45pm - 7:00pm: Networking and registration

7:00pm - 9.00pm: Product Management Training by Olha Yohansen-Veselova

9:00pm - 9.30pm: Post-training networking and brain picking


Tickets:

Early Bird (until Feb 16th): RM 45

Regular Ticket: RM 60

Event Timeline
Tue Feb 23, 2016
7:00 PM - 9:30 PM MYT
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Venue
Makespace
Tickets
Early Bird (until Feb 16) 45.00 MYR
Regular Ticket 60.00 MYR
Venue Address
LG16, Quill City Mall. 1018, Jalan Sultan Ismail, Kuala Lumpur 50250 Malaysia
Organizer
Growth Hacking Asia Events & Workshops!
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